Hatsun Agro Product Ltd. Strengthens Retail Footprint

  • The beginning:The first Hatsun Daily outlet opened in Chennai in 2014
  • The Outlet:Operates in dairy retail space and stocks the exclusive range of dairy products including milk, curd, butter, ghee, skimmed milk powder, ice creams, Yoghurt Tops, Yoghurt shakes etc.
  • The spread:2500 outlets in nine states and one union territory.

Bhubaneswar/ Kolhapur:  Hatsun Agro Product Ltd. (HAP), a leading private sector dairy company in India, inaugurated its 2500th Hatsun Daily outlet in Kolhapur, Maharashtra.  Known for their range of high quality milk products, Hatsun Daily offers dairy products at the convenience of the customers.

Keeping in line with HAP’s retail philosophy of freshness and quality, all the Hatsun Daily outlets provide unique customer experience with service consistency, product availability and better ambience. The outlets are operated by well-trained independent franchisees.

In addition to the entire range of Arun Icecreams, Hatsun Daily outlets will selectively retail other products such as Arokya Milk, Hatsun – Curd, Paneer, Milk Beverage, Yoghurt Tops, Yoghurt Shakes, Ghee, Butter, Skimmed Milk Powder and Dairy Whitener in various markets. Apart from consumer sale, Hatsun Daily outlets will also supply its products to retail outlets within the vicinity thereby increasing ease of availability of its products to consumers.

Speaking on the occasion to mark the 2500th Hatsun Daily, Mr. Prasanna Venkatesh J, AVP, Marketing & Sales, Hatsun Agro Product Ltd. said “Retail expansion is a key step in meeting the increasing demand for our products and also to reach new consumers in smaller cities as well. The company remains focused on expanding its retail foothold in existing as well as in new markets. HAP endeavours to establish itself as a household name across the country by offering high quality dairy products.”

Going forward, HAP plans to open more Hatsun Daily outlets in newer markets such as Maharashtra, Kerala, Orissa and Chhattisgarh and deepen its presence in its traditionally strong markets of Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, Puducherry and Goa.

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About the Author

Upasana Bidika
Upasana Bidika has completed her Master Degree in Law from KIIT School of Law. However she has carved a niche for herself as a journalist. She can be contacted at upasna.bidika@gmail.com
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